Case study · Luxury real estate / Real estate investment
Enter Properties: a GEO case study in Costa Blanca real estate
How a luxury real estate agency on the Costa Blanca and in Valencia went from barely appearing in AI assistants to being mentioned by ChatGPT, Perplexity, Gemini and Claude through a Generative Engine Optimization (GEO) strategy by GEOmond.
3.25/10
Presencia Index at the final measurement
Client overview
A luxury real estate agency on the Costa Blanca serving international buyers and investors.
enterproperties.es- Website
- https://enterproperties.es
- Client
- Enter Properties Real Estate
- Industry
- Luxury real estate / Real estate investment
- Location
- Bétera, Valencia (Spain) — serving Costa Blanca, Alicante and the Valencia region
- Founded
- 2014
- Team
- 9 professionals
- Certifications
- RAICV 3232, API 00206
- Track record
- 700+ homes sold, 400+ new-build luxury units
- Languages
- Spanish, English, French, Ukrainian, Russian
The challenge
Enter Properties is a well-established luxury real estate agency specialising in premium properties and investment opportunities on the Costa Blanca and in the Valencia region. Despite a strong track record and excellent client reviews (4.7 stars on Google with 139+ reviews), they had very low visibility in AI-powered search tools.
These are the platforms international property buyers increasingly use to research and find real estate agencies in Spain. When international buyers asked ChatGPT, Perplexity, Gemini or Claude for recommendations on luxury real estate agencies in Costa Blanca or Valencia, Enter Properties was rarely mentioned.
The solution: GEO (Generative Engine Optimization)
GEOmond implemented a comprehensive GEO (Generative Engine Optimization) strategy over 6 months, organised into six workstreams:
- 01
Technical foundation
Schema.org structured data (Organization, RealEstateAgent, WebSite, FAQPage, Article, BreadcrumbList), llms.txt configuration and a full NAP consistency audit across 19+ online directories.
- 02
Content strategy
19 GEO-optimised blog articles (30,000+ words) covering investment guides, area guides (Bétera, Altea, Calpe, Cumbre del Sol, Moraira), buyer checklists, mortgage guides for non-residents, retirement guides and competitive comparisons.
- 03
On-page optimisation
Website-wide content updates emphasising investment positioning, bilingual descriptions (Spanish and English) and FAQ expansion to 20+ questions with FAQPage schema.
- 04
Local positioning
Google Business Profile optimisation (description, categories, 12 services, review strategy) and a Bétera and Camp de Turia geographic focus across all pages.
- 05
Authority building
Directory registrations (Crunchbase, eInforma, ProvenExpert, Trustpilot, Wikidata), Google Business Posts in Spanish and English and an internal linking strategy across all blog content.
- 06
AI visibility monitoring
Monthly presence testing across 20 target queries on ChatGPT, Perplexity, Gemini and Claude using the Presencia Index methodology.
The results
Presencia Index at the start
≈0.1/10
Approximate starting value supplied for this case; not used to calculate an exact growth percentage.
At the end of month one
0.55/10
Presencia Index after the first month, not the starting value.
Final Presencia Index
3.25/10
Final result of the 5-month measurement period.
ChatGPT
1 → 10 of 20
Measured queries with a mention. The biggest single-month jump.
Perplexity
8 of 20
Consistent coverage, including core international buyer queries.
Gemini
0 → 3 of 20
Including all Bétera-specific local queries.
Claude
0 → 5 of 20
Including the first international query wins.
- 19 GEO-optimised blog articles published (30,000+ words of expert content).
- Full Schema.org implementation with 6 validated structured data blocks.
- Enter Properties now appears as a recommended agency when international buyers ask AI assistants about luxury real estate on the Costa Blanca.
Why GEO matters for real estate on the Costa Blanca
International buyers increasingly start their search for real estate on the Costa Blanca by asking ChatGPT, Perplexity, Gemini or Claude. Generative Engine Optimization (GEO), also known as optimisation for AI or positioning in artificial intelligence, is the discipline of making a company understandable and citable by those assistants. This case shows how GEOmond applied it to a Costa Blanca real estate agency.